All mobile phone manufacturers suffer from leaks of upcoming handsets. We don’t know any company that can keep a lid on future announcements, whether it is leaked benchmarks, photos or even component parts. Apple used to be the benchmark in this respect, but even they suffer like every other company these days.
Looking at the Sony Xperia Z1 launch, pretty much every aspect was leaked prior to announcement including the press release. Sony wants to try and tighten things up and apparently the poster below was snapped in a Sony Mobile office somewhere in Asia. It reminds employees to be careful when handling “confidential phones”. We’re not sure if the poster is genuine or when it was placed, but given the Xperia Z1 leaks, we’re sure management will be a lot more stringent on security when it comes to future Xperia handsets.
Strictly follow prototype usage rules for confidential phones
- Do not use phones without protective cover
- Do not show phones to individuals outside of Sony Mobile (unless NDA is signed)
- Do not upload any pictures to social networks, public web pages etc.
- Do not use 3rd party benchmarking applications