No Sony Concept software for Xperia XZ Premium after all

by XB on 21st April 2017

in Firmware, Xperia X series


It looks like there was some confusion over yesterday’s report on Sony’s plans for Concept for Android. Sony is ending the Concept programme for the Xperia X next month, but it will not continue with the Xperia XZ Premium as we reported.

Sony’s original post was somewhat ambiguously worded, referring to next steps being a “community similar to the InTouch community for our upcoming Xperia XZ Premium”. Many assumed this meant that the Xperia XZ Premium will continue to fly the flag for the Concept programme.

Sony even pointed to the fact that a rebate on the Xperia XZ Premium was asked about internally but denied from the “higher ups”. Sony gave a 20% discount on the Xperia X for those that had previously been on the Xperia Z3 programme, so it was assumed a similar approach was being asked about here.

To clear up some of the confusion, Sony has released a Q&A and has now been definitive on next steps saying that “Concept for Android is not planned for another device.” So it looks like the Concept programme is now kaput, at least over the medium term.

However, Xperia XZ Premium owners will get access to the InTouch community, enabling them to keep a close dialogue with the Sony developers. We’ll bring you more details as we have it.

Thanks Fraz, geen and najodleglejszy!

  • Maxime Krähenbühl

    I think they prefer to see the number of XZ Premium sold to lauch a new concept software

  • Moisés

    People pay yearly to play PS4 online.. Would be great if Sony decided to do : Get the new XZ Premium and earn discounts on PSN.

  • Probably a InTouch community for comercial software?

  • My thoughts. Numbers probably made Sony to choose X, not Xp or XZ.

  • Bloobat

    Interesting the XZ Premium discount was denied. I wonder if thats to do with margins or potential stock shortages at launch?

  • joseph carmine nero

    Well honestly this good news,they will listen to people and bug reports,you don’t need to flash concept firmware,win-win for me

  • DBS

    Margins. Sony Mobile isn’t profitable so if they cut on the highest margin phones they’d be just bleeding more money.

  • Moisés

    https://youtu.be/0b6oxPeJas8

    XZs is faster than S8

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  • LazAndKor

    Imagine what the XZP will do!

  • fried_egg

    I wonder if the “concept” phase effectively put a delay into getting new ideas out into the real world. If Sony can speed up getting updates to actual users rather than those wanting to be beta testers that would be a good thing. They have the components but their o/s seems to be slow to market and feature a “slow” UI – perhaps if they speeded up the screen speed (introducing a slider for screen movement like they did for keyboard height so those who like a less quick menu rotation etc experience) they would get rid of that “slow” feeling.

  • fried_egg

    the XZP is half the phone I want… I want the autumn “XZ2” – in other words the size of the XZs but with the insides of the XZp as is their iteration tradition. UNLESS they match samsung with the edge design and make the XZ2 no wider than the XS but with the bigger p screen!

  • fried_egg

    nothing is for free… so you want to pay even more for the phone so you can get it back on the ps4? problem there is lots of people own the phone but have a xbox or no games machine (sorry, meant switch) and they wont want to be paying for something they dont get anything for.

  • fried_egg

    are they bundling in free headphones or speak docks? that is where they often “hide” a discount

  • ShinOrochiX

    The whole concept firmware thing was just a thing on the side to show Sony’s developer friendliness, it was never intended and likely never become official firmware. They just proved that by ending the programme. The forum/community they’ve left will just fizzle out over time. Don’t get your hopes up people, the current firmware will remain as it is, not that it is bad or anything.

  • Moisés

    I mean…

    Let’s suppose XZP is going to be 800.
    You pay and earn free maybe $30 to use on PSN.
    It could be just for while.. Pre-order..
    If you like xbox you just get the phone, when it is out.

  • iia3ezu

    However, Xperia XZ Premium owners will get access to the InTouch
    community, enabling them to keep a close dialogue with the Sony
    developers

    Yeah, as if dialogue with them even matters.

  • iia3ezu

    XZs is faster than S8

    Snapdragon 820 vs Snapdragon 835 (or equivalent Exynos).

    Next better joke please.

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  • Fredrik

    Yeah I don’t see where XZs is faster. The Sony design is easily more agreeable, but obvious IPS bleed on the screen. Taken how ugly the S8 is its a non starter. Have anyone compared battery
    life?

  • fried_egg

    nothing is for free… if you make a discount it has to be added to the cost of the other thing you do pay for… the exceptions are “free extra pizza tuesday” where a dead asset has an operating cost if there are orders or not… therefore the attraction of orders has limited “lost cost” to offset. but in a mobile phone with little profit margin, when you add a gift to it, that gift has to be paid for.

  • Moisés

    Instead of bluetooth sound box or headphones..

  • Moisés

    Watch it..

  • fried_egg

    the problem there is the “choice” of gifts makes it more obvious to the buyer that the gift is “not free” but part of an inflated price.

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  • AG12

    A lot of ideas were tested there and contributed to Google code so in theory Sony no longer need to add each time a new update from Google comes out. So it would appear that long term Concept has probably sped up updates for Sony.

  • AG12

    Well getting tweaks made to code with in the space of a week or two with regards memory issues or other bugs which will have surely helped Sony Mobiles across the board probably was useful to Sony and users in general.

    As with all Tech equipment due to the rush to bring to market and then the fairly short life cycle of a device. Means the need to get quick feedback from the field, ask follow up questions and tweak the code then get rapid feedback, can save a heck of a lot of support calls and warranty costs.

    Whether it will work in practise on the Xz Prem remains to be seen but it worked very well on the two concept programs I experienced.

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