Is Sony expecting smartphone shipments to increase by 55% in FY14?

by XB on 30th September 2013

in News

Colorful business 3D graphSony says that it will ship 42 million Xperia smartphones during this current fiscal year (FY13) i.e. the year ended March 2014. However, if Digitimes is to be believed, Sony will increase this forecast by 55% to 65 million smartphones in FY14. If true, it highlights Sony’s increasing confidence in its mobile business and the focus on the premium segment.

The report goes on to say that Sony Mobile will be increasing orders to a number of ODMs including Arima, Compal and Foxconn. Each ODM is likely to manufacture two to four Xperia smartphones over the next year. These will include both Qualcomm-powered smartphones as well as more MediaTek-powered smartphones such as the Xperia C. The first Firefox OS phone from Sony is also expected in 2014 targeting the entry and mid-level.

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