Sony has no plans to adopt Android Wear in future Smartwatch products [Update]

by XB on 25/03/2014

in Accessories, Xperia Z1


Sony_Smartwatch_2_35798775_01When Google announced the Android Wear platform a week ago, Sony’s name was conspicuously not included in the list of partners that Google was working with. The reason for this, according to Ravi Nookala – Head of Sony Mobile US, is that the company plans to focus on its existing Android-based SmartWatch platform.

We’ve already invested time and resources on this platform, and we will continue in that direction,” said Nookala speaking to CNET. Obviously this doesn’t rule out the use of Android Wear at some point down the line, especially if there is the consumer demand for it, but it looks like you won’t see any Sony Android Wear products this year at least.

Other comments from Nookala point to a good performance from the Xperia Z1s with T-Mobile. Nookala said that sales were up 20 -25 percent higher than the original Xperia Z during the same period. “The momentum is there, we’re doing better than our forecast,” he said. He also confirmed that Sony remains in discussions with the major carriers to bring more Xperia phones to the US market.

Update: Sony Mobile’s global PR team tweeted a response which you can see below.


Via CNET.

  • Abhijit Biswas

    Sony is gone crazy! But hope when they do come up with a android wear device, its beyond the competition!

  • Kaostheory

    What about Morpheus compatible Xperias. That’s the real question!

  • Ethan ‘blaze’ Parker

    Sony buzzed off Google xD

  • afzal zainal

    Its seems sony had other os in the making…. Maybe we will see 2 flagship per year one with an android os and the other will be a window os… Xperia n vaio smartphone….

  • Peter

    Too bad, I’d love to see one from Sony – but it is an understandable decision. They don’t want to pull a Nokia and scrap their software and suddenly go with something completely different.

  • Rene Pedroso

    Great decision Sony

  • Darren Gaspé

    Poor decision.. They can release multiple devices per year but dabbling in OS is blasphemy?

  • Micro

    IMO that’s actually GREAT. At least google won’t get another opportunity to spy on SW owners even more with another “anonymous usage stats” BS hardcoded in the watch (or something worse).

  • Roy

    Whatever Sony decide software wise is good, so long as they have the hardware down when it comes to accessories. I don’t own a smartwatch myself but I hear they integrate well with the smartphones and with this new check-in system, they seem to be getting better and better.
    I love android but I love even more the right to choose, I don’t want a Google monopoly. Also, giving google some competition on this new software segment will only force them – and others – to step up their game. In the end, the winners are us.
    Smartwatch is fine as it it, it doesn’t need google, but I’d like to see thinks like glove mode on it and maybe solar energy charging wristbands (too much wishfull thinking?! Maybe.).

  • Godrick

    I believe that Sony sold off Vaio or is selling the Vaio brand so there wont be a Sony Vaio Smartphone. Also not sure I will stick with Sony after my Z contract is up.. Was a Sony person from early Sony Ericsson phones till the X10 which was a disaster so I went to iPhone. I prefer Sony to Apple but the difference is Apple support their devices for up to 3 years. Sony releases 2 flagships a year which unless you’ve got the spare cash is unreasonable to expect people to keep up with, also means the last years flagship is worthless by June that year, also how long will they support their so called flagships?

  • zxcfzsdf

    This is what Sony was years before the Android ecosystem. They were the leaders not vice-versa. Great to hear that Sony isn’t giving up and is going to give 110% to make this product at least as good as Google’s Smart OS or iOS Smart OS.

  • Pingback: A Sony nem tervezi az Android Wear használatát a SmartWatch órákon | Sony Xperia Blog

  • jojo

    I hope you’re joking

  • Rene Pedroso

    I believe their UI is really great compared to what is out there and it is getting better. Why use Google if you don’t have to. My son has the Pebble and Sony is way better software and features. The Samsung is very limited and not many features. Googles new wear we have not seen what it can do and Sony will be coming out with a SW3 soon. AWESOME!!!!!!!!!!

  • sony1

    every body now copying from SONY

  • Micro

    I guess not that crazy at all – we can’t expect them to drop and throw away all the work they’ve done so far only because Google rumored some yet another android variation. Google woke up after SW2 and Smart Wear, people want such gimmicks. SW2 already have a really good platform when compared to others (it’s still based on android), it would be a huge waste to scrap it just like that. So IMO continuing to work on it is not so crazy, it’s what sony always does – being different, not like everything else out there and… possibly independent.

    Besides, Sony can always make “Smart Watch 3″ and nerd-friendly “Smart Watch 3 Pure Google Edition” like they did with ultra ;)

  • Chaturanaga Manchanayake

    Sony Xperia Z1.
    A new update after .681? Anyone’s getting this?

  • Killian Khoo

    This is about Smartwatch not smartphone ~

  • Darren Gaspé

    I understand that~ my comment was directed towards smart watches.

  • Darren Gaspé

    Can’t wait for Sony to finally release there own OS.. Someday…

  • fried_egg

    I am very happy with my Smartwatch2…. although it was annoying to have to wait a month while it was repaired for “lifting screen”

  • Raj Singh

    Sony should cut their losses on the ‘invested time and resources’ now. Their SmartWatch won’t be able to compete with Android Wear. If/when Wear takes off, people will buy into the ecosystem. Sony should use the SDK and incorporate their own technology on top of it…

  • MarkLastiwka

    This is kinda dumb. Google has developed a compelling OS for the watch that integrates with Google Now, best for glanceables. By ignoring it, Sony is losing the chance to really enhance their user experience.

    Well, there is still Motorola.

  • hansip

    If i am Sony with my whole ecosystem already refined through 2-3 generation, i’d be foolish to dump it all and start fresh. Plus it might be that Moto 360 which is the new standard, but i don’t see that the Android Wear gonna be the best thing about it, it’s about the style of the watch more than the content. It’s a watch anyway so pushing a lot of content thru that small window is too much.

    To Sony, if you could create SW3 with:
    1. Rounded display, or at least square display with minimal bezel
    2. Remove the abstract Menu button, instead make any additional menu just listed as scrollable content after the main content.
    3. Create a knob based button for back and home, just like general watches, where you could press it side by side
    4. activate Google Wallet with that NFC (or any additional function with the NFC)

    Then i’d be sold! :)

  • Guest

    this might still make it difficult for you to be able to find apps on the market if this is using some proprietary SDK/API and the others are all using the same one

  • kitsVA

    Sony is trying to shoot into their own foot. See what happened to Nokia and Blackberry? Go with the leaders and accept you are not a software leader. Concentrate on being hardware and photography leader. Companies using your sensors are able to take better pictures than your own camera’s. What does that tell you? Your software division sucks!! So, why bother to compete with Google in OS? Oh, BTW, concentrate on cutting the chin on your Xperia Z phones or at least get the *amn capacitive buttons there if you can’t reduce the chin. Looking forward to dumping my well desgined ZL with no chin and minimum bezel for OnePlus One phone.

  • sdfdsf

    I think you don’t understand what Sony is doing. They’re not following the herder like some sheeps, but they are realising their own ideas. Come on guys, give Sony some credits for this. I mean if the company was called Samsung or Apple people would say: Hey, nice watch etcetera, but when it comes to Sony it has to follow Google and stop thinking for themselves. Google now isn’t that good at the moment and at least some consumers don’t want something that’s always listening or always on. Sony has the guts to decide for themselves and their going to put something on table that’s at the end as good as the Google smartwatches or the iWatches. Just watch.

  • afzal zainal

    As i know sony only sold their vaio pc division which is means no more vaio laptop or pc. But it doesnt means it will be no vaio for tablet n smartphone. Apple can support longer their device due to less product and they have their on os to control which is i iam looking foward to see other manufacture following that path.

  • Godrick

    I did a quick search Sony sold off the PC Division along with the Vaio brand so there could be Vaio branded smartphones and tablets but they won’t be Sonys.
    Regarding Apple being able to support devices longer because they have less off them I agree no company is likely to compete with Sony on flagships and for good reason. Most people buy phones on contract which come with a 2 year contract with some networks here in the UK allowing you to upgrade early buy buying out the phone. Either way I don’t see many people being able to spend almost £1000 a year keeping up with Sony.
    This is where how Sony manages their product support comes in because if it’s only for a year for example it means those that got it on contract which.will be the vast majority will be left with a sour taste and unlikely to use Sony again.

  • Pingback: Sony non ha piani per l'adozione di Android Wear negli smartwatch | Android Blog Italia

  • http://www.calvinhobbes.com spaceman spiff

    Good, But why don’t you post i on sony’s feedback

  • Sture Karlsson

    I’m happy about this, since Google now doesn’t really function anywhere but the Us/UK. If people need a Now watch, get one. But they’ll probably add it sometime in the future.

  • Nigel Webber

    App developers will love having a common platform to develop for over all smart watches/wearables – once AndroidWear establishes its self, I cant see competing platforms such as Sony’s SW2/SmartBand getting a look in. Developer interest will simply die a death.

  • Abhijit Biswas

    Coz people in general want the latest stuff, by september, you will be one of those people who will sear on sony for not using android wear, especially if it comes out with smartwatch3! Otherwise the awesome battery life and sufficient useful features from sw2 are enough for me!

  • Micro

    no, I won’t

  • Jeff Martinez

    Well Android wear is the direction I’m going. This year it won’t be which phone I’ll buy…it’ll be what watch.

  • Divya Bharathi

    Very interesting thing I just come across at MyDeals247.com – I could choose any number of items (from the list) at very heavy discount rates (up to 75% off online) – more we buy more discount – I never seen this before.

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