Sony UK’s Xperia Z launch party

by XB on 22nd March 2013

in Xperia Z and Xperia ZL


Madeon performs as robotic arms create a live work of art by pouring 150 litres of paint over the stage, at the launch of the Sony Xperia Z, at Victoria House in central London.Sony UK held an Xperia Z launch party earlier this week and we thought we’d share some pictures and videos. The event was held at an exclusive London location and guests were treated to a live performance from Madeon. He played an electrifying set against the backdrop of robot arms pouring vivid paint over specially designed installations . This explosion of colour was accompanied with special light effects and lasers.

Another highlight was a massive ball pit that had hundreds of transparent balls inside. It was used to effectively demonstrate the Xperia Z’s Burst Mode feature as people jumped in. Sony knows how to throw a party and you’ll get a sense of this from the videos below.

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Robotic arms creating a live work of art by pouring 150 litres of paint over the stage, at the launch of the Sony Xperia Z, at Victoria House in central London.

Robotic arms creating a live work of art by pouring 150 litres of paint over the stage, at the launch of the Sony Xperia Z, at Victoria House in central London. EDITORS NOTE: This image was created using in-camera multiple exposure.

Madeon performs as robotic arms create a live work of art by pouring 150 litres of paint over the stage, at the launch of the Sony Xperia Z, at Victoria House in central London.

Tagged as: Sony Mobile, Xperia Z

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