Sony Mobile UK launching ‘Xperia Unleashed’ campaign – many prizes on offer

by XB on 5th July 2012

in News

Sony Mobile is launching a new promotional campaign in the UK next week that will give participants a chance to win some great prizes. The ‘Xperia Unleashed’ campaign will see thousands of the little robots (Xperiabots) from the ‘Made of Imagination‘ TV ad appearing in and around London and Manchester as well as online.

Sony is offering the chance to win one of thousands of prizes (Xperia NXT handsets, Sony 4-screen packages, movie premier and gig tickets and others) if you can capture one of the Xperiabots. Prizes can be claimed by uploading the alpha numeric or QR codes seen on the Xperiabot to the Sony Mobile UK Facebook page. Hints to the location of these bots will be tweeted out by the Leader Bot (follow him on twitter). Good luck to all!

  • DragonClaw

    Best of Luck people from UK.

  • Hannade

    Mmhh… I already wanted to go on a holiday this summer. UK here I come !

  • surethom

    I wish Sony would KILL the Robot UK adverts, they are bad adverts they need to show a phone & how it works not all this weird robot stuff that No one understands what the hell it is trying to advertise.

  • blurb8

    Another Sony campaign which needs a facebook account :-/

  • i’m in the uk but how will i find them in london or manchester .. come on make them all online

  • This competition is open for all or only for UK.?

  • Guest99

    Sony should be apologizing  to all its Xperia 2011 customers who are experiencing problems with their ICS updates instead of try to “fool” customers with broken promises.

  • shut up!!!

  • AlmightyBong

    Uhm, I don’t think so.  Sony has long released a statement giving customers an informed choice of whether to upgrade to ICS or stick with GB.  Ultimately it is down to the user.  And by the way, my friend is on arc s, and his ICS is smooth as butter.

  • Minato

    finally someone told the truth! these ads are so unrelated to the phones themselves, that nobody will understand what the heck they’re promoting. they should have just made some interesting ads showing the beauty of the phones! SONY’s advertising part is the only one that still SUCKS!!

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  • Sonal

    Visit this website for more updates…

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