The industry analysts at Kantar Worldpanel recently previewed their latest smartphone sales data and it appears to be good news for Sony in Europe. Whilst Samsung continues its dominance with 48% market share over the last three months, Kantar says that “Sony is making up for lost time with its Xperia series, outselling both BlackBerry and Nokia as a result of strong performances in Spain, Germany and France“.
We don’t have access to the full report, so we don’t know the exact market shares of each of the manufacturers. Regardless of this it appears that Sony is taking market share from other competitors which is good news. Sony Mobile may not be breaking the stranglehold of the big players, but it has every chance of success next year as long as it can release some compelling hardware in a timely fashion.
Thanks Drazen!
