Xperia Z2 delayed in Hong Kong until June 2014

by XB on 08/04/2014

in Xperia Z2


Xperia Z2Around a month ago, we caught first wind of potential Xperia Z2 delays and limited stock when the Hong Kong launch event was canned. Sony Mobile Hong Kong has today confirmed that the Xperia Z2 will now launch in June 2014. No reasons were cited for the delay. However, given that the Samsung Galaxy S5 and HTC One M8 launch this month, such a long delay isn’t good news for Sony.

The other issue for Sony, is that by the time you get to June, IFA 2014 is only three months or so away, which is when Sony traditionally launches new handsets and potentially the Xperia Z3. So we imagine that by the time the Xperia Z2 does launch in Hong Kong it will have to be priced reasonably keenly to attract customers.

Thanks @Soysin!

  • Need XPERIA Z2 soon

    Why do they keep us waiting? :(

  • Can’t wait anymore

    Or should I buy plastic s5? :(

  • Peter

    June ? With Z3 rumored to release only 2-4 months later ? Who the he… will buy it then ?

  • Jamshad Perumpilavu

    This Might Break Somebody’s Heart.I Can’t Even Wait For A Week..So Hong Kong Peoples are Gonna Die..

  • Art

    It doesn’t sound like Sony was ready to put out this phone. They haven’t even announced a US release date. No wonder they have given up so much ground to Samsung and Apple.

  • spatch

    Given that most Australian stock is probably sourced from Asia, I’m expecting y similar announcement from our carriers in the coming weeks. I was really excited about getting the Z2 on contract, but it looks like I might just have to wait for the IFA announcement…

  • disio

    I really wanted to get this Z2 when I renew my contract in June, but if it’s not priced reasonably by then (with the Z3 just a couple of months away!!) then I will get the Note 3, which is already at a good price

  • David van der Zande

    What’s going on? I would sue the supplier, it’s probably Samsung!

  • disio

    It wouldn’t surprise me :) But honestly Sony are really screwing it with the Z2! They can’t cope with a 6 months release of a flagship, this is the truth!

  • disio

    unfortunately for Sony yes. Most people choose a phone that is displayed in shops, so Sony will loose many sales

  • disio

    If the Z2 is not priced on par with the competition, then the Z2 will have a hard time

  • Fanboy

    When Z2 launch in India

  • disio

    It looks like Sony is not capable of releasing a flagship smartphone every 6 months, so they should calm down and concentrate on a single high end smartphone every 12 months

  • disio

    Probably never :) Joking. I guess you’ll have to wait like everyone else, because Sony keeps postponing the launch of the Z2…in my country now it’s end May early June. Really bad news

  • Sony, be smart

    True dat…

  • Arthur Simon

    OMG that’s horrible!

  • NO MORE F*CKING DELAYS

    if they keep delaying it like this, im gonna end up importing it from taiwan or Sg, even if i’ll have to pay more for it

  • Battal Aljadei

    i believe it’s a marketing trick from SONY to compete other companies by buying more time for the release of Snapdragon 805 which’s gonna make SONY jump to Xperia Z3 .

  • hansip

    Seems like Sony is not ready for the pre-order demand or the Live Colour LED is harder to manufacture. But it looks like the former because of everywhere else, it is still launching and even given by Sony as a prize.

    Either way where’s our XZ1/XZU series Kitkat bugfix update?

  • Andrea G

    Well, I think it’s pretty clear that the “new flagship every 6 months” policy is a huge fiasco. They can’t coordinate their suppliers to update their assembly line every 6 months, so they have delays. So they create high expectations and then make people unhappy with delays.

  • Kenny Liao

    Can anybody tell me how many countries Z2 is available in?

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  • Killuha

    Xperia Z2 delayed to June via Digitec.ch :( very unhappy

  • roeshak

    The use of poor display panels was indeed another fiasco which they sustained for many many years. Wonder how long we’ll have to wait before they end the 6 month nonsense!

  • WiZe

    Arghhhh, I checked this morning and it was still mid-April! And I already have the DK36 magnetic charging dock waiting :-)

  • disio

    Well Sony is pissing a lot of people off!! Not a very smart marketing strategy in my opinion!

  • Aino

    Sony HK isn’t doing everything well imo

  • disio

    I knew it would happen because it was the only online shop in Switzerland that still had the Z2 available in mid-April, while all the other online shops are mid-end May early June!

  • disio

    It’s Sony in general that is working pretty bad at the moment, not Sony HK! It’s a shame because they have made the best smartphone but they can’t produce it :(

  • Toh Ler Kang

    i think the next flagship would be Z2 Ultra not Z3, Z3 would be released next year

  • Pingback: Смартфон Xperia Z2 начнет продаваться в Гонконге в июне 2014 | IT-Info

  • Andrw

    Truth is, consumers like me will now wait for the announcement of the Nexus 6 or iPhone 6 before I make an impulse buy of the Z2, assuming the unlocked Z2 hits the Sony Store months after June.

  • disio

    By then the Z3 will probably be announced! Only announced though :)

  • Prateek Bhanushali

    Coming into the Discus and comment is vry easy, but it isn’t a real-world scenario… Sony had poor times with constant loss in B/S and with the funds not adequate, they needed it to utilize vry well… See where Sony stands and whr HTC despite a better overall quality. As Soon as Sony turned itself to Profit, it had invested to enhance the quality…………… It needs a vry long thinking before critisizing :)
    (No offence, just chill)

  • nfs2010

    When I saw a crapsung RAM and a flash memory chip in z2 disassembly post, something didn’t look right to right. I know most phone makes have multiple suppliers for chips like RAM and flash memory as they are made by many different vendors. Hope this is the case with z2 as well. Otherwise, crapsung will screw you over, Sony. No matter what, NEVER EVER buy parts from your direct competitors, it just doesn’t work. Samsung may offer good prices to set you up, but they will also make sure their products get to customers before your products.

    Just don’t buy parts from competitors. See what Samsung did to HTC when HTC was doing really well with Desire phones with amoled phones.

  • nfs2010

    *right to me *amoled screens – I need a 10 inch touchscreen phone :P

  • commanderz

    June???in that time people will just wait for iphone 6 and samsung note 4!!! bad planning for sony

  • Battal Aljadei

    They already did that with Z2 which’s about 3 months older than Z1 !

  • asdfgh

    Yeah, many consumers now will considering other models rather that to wai that long since another model will be out in 3 to 6 months time.

  • Killuha

    wtf ? planning ….

  • Killuha

    I wrote this representativ from digitec what I can expect from a price drop, and forced to a clear answer. otherwise bye bye pre order hello z3

  • Giannikosmo

    Bad tactic Sony!, bad tactic……

  • Bob

    If u were also following the samsung leaks to see the competition, the cancelled their order of non waterproof antennas for water proof ones just a few months before the s5 was released. I think it’s more than feasible to think that these were the ones sony were going to use as well, but samsung probably got the deal as they probably had a higher estimated profit. That means the z2 probably has loads of almost finished devices, lacking only the antenna until the manufacturer can keep up to demand.

  • Andrew Tan

    June? Then I wait for Z3 or Note 4.
    Sorry Z2 you not gonna sell much if only came on June!

  • Guest

    I honestly don’t get why Sony have 2 flagships a year. The customers don’t like it, the suppliers can’t handle it and the updates suffer.

    I wish they would just do 1 flagship a year. It makes more sense and people would get more excited over it as there would be more changes, instead of there not being much of a leap, it feels more like Z1.5 instead of Z2…

  • vcsg01

    …..And the launch in the us delayed until october(and an hspa+ only model at that) haha

  • Sen. Rockie

    A couple of years back we hate Sony because of their firmware update delays… now they are delaying the release of th ACTUAL PHONE. What the heck Sony.

  • Alfino Setya

    I hope Sony Xperia Z2 release on the time without delay in Indonesia. Or Samsuck will get high profit.

  • Supriyo

    Sony can do the same with their camera sensors..half of the world’s best selling smartphones would go down then:-)

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  • Z2

    FUCK YOUUUU SONYYY FUUUUUCKKKK YOOOOOUUUUUUUUUUUUUUUUUU !

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  • Legolas

    Why dont you stop making phones only…bloody..a yr older device stopped manufacturing and new device keep on delaying …was waiting eagerly for Z2 now will buy other brand…damn you Sony

  • Legolas

    keep losing consumers and stay in benchmark only…this is the first ever phone in the world to create such hype and stupid manufacturers are delaying it….what fool..

  • Pingback: Sony Xperia Z2: lancio programmato per Giugno 2014?

  • Colby Leong

    I don’t know about Samsung playing that dirty…well, then again, Samsung did pay trolls to troll the HTC One M7 last year because they were afraid of losing profits.

  • WantToLoveSony

    They should rename Xperia to Mythical. You keep hearing about it but you’ll never get it.

  • Pingback: Hong Kong won’t see Xperia Z2 until June – MobiTech

  • Jumbo

    Samsung is dirty, they give Korean’s a bad name. They’re your typical shitty Korean entertainment biz tactics who thinks by giving us untalented girl bands with hot pants and ugly legs plus plenty of facial surgery’s, ugly and boring tv drama shows, boy band who are a bunch of fags, and bombarding us with loads of shit – which is called trolling they’ll be on top. The only Korean company which is decent is LG. Samsung is dirty to the core, they should simply stick with home appliances.

  • Xperia S

    how does the entertainment biz related to the consumer electronics biz ?
    LMAO

  • Pingback: The Xperia Z2 from Sony comes in Hong Kong in June this year, after a delay

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  • Andy

    The Sony Xperia Z1 was a powerful device and the Xperia Z2 takes things
    up a mark, making this one of the most powerful Android handsets around.
    And if you have decided to become a proud owner of this device, perhaps you’re in the market for a solid and beautiful protection case as well.

    http://9cases.com/2014/03/10-best-and-beautiful-sony-xperia-z2-cases/

  • Henry Léon

    What a dissapointing company Sony is for the longest delay (3 months or potentially more) of Sony Xperia Z2 selling to the Globe, as reported. # I’m one of those thousands people who had been waiting this product (Z2) for so long. # I came from Indonesian Market. # Now I (or we all) may better take a look at and switch to another more well-prepared alternative flagship SmartPhones. # Great Gadget in Tech. means nothing if it is not in line with its good producing & marketing system and satisfying after sales & customer service. # Sony should learn what Samsung’s Marketers & Sales had done well so far in last current years. # When it comes to business & client’s satisfaction, marketing does matter.

  • Henry Léon

    Z3 says : When the desperate waiting for Z2 is over, the phone is over..

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